Vol 4, No 1 (2024)

ILCC Volume 4, Issue 1, June 2024

To view the full version (Flip Book), please click here

To download the full version (PDF), please click here

Contact: dr.abeer.refky@aast.edu

Table of Contents

Articles

Role of social media content marketing on brand image: a case study on mobile service providers in Egypt PDF
Khaled Essam Eltokhy, Hanan Gunied, Eman Essam 1-17
Analysis of evaluative language in business English students’ writing PDF
Nader Mohamed Mostafa, Inas Hussein Hassan, Nashwa Elyamany 18-33
A multimodal approach to the investigation of the representation of character alienation in Todd Phillips’ film Joker (2019) PDF
Dina Taymour, Nevine Mohamed Sarwat, Abeer M. Refky Seddeek 34-46
What is behind binge-watching? The psychological effects on youth PDF
Nouran Amr, Hanan Gunied, Sally Gad 47-67
Experts’ perception of artificial intelligence knowledge in Egyptian newsrooms PDF
Sarah Elaasser, Mervat Abo Oaf, Sally Tayie 68-82
White wine (白酒 Báijiǔ) in worship at Tridharma temples PDF
Indah Mauludina, Ayesa Ayesa, Tri Wahyu Retno Ningsih 83-89
Impact of Facebook sponsored advertisements on Egyptian youth’s attitudes and purchase intention PDF
Nashwa Mohamed Ayman, Hanan Gunied, Asmaa El-Mously 90-104
“I am here… to serve you”: pragmatic acts and strategies in the 2019 inaugural speeches of governors in Southwest Nigeria PDF
Ayo Osisanwo, Mary Adeyemo 105-117
Impacts of targeted advertisements on privacy rights: a meta-analysis study PDF
Alia Ali, Hanan Youssef, Sally Tayie 118-131