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The impact of digital content marketing strategies on Egyptian Gen Z’s consumer behavior towards startup up projects

  
El Thakaby, M., Ezzi, A., & Youssef, H. (2025). The impact of digital content marketing strategies on Egyptian Gen Z’s consumer behavior towards startup up projects. Insights Into Language, Culture And Communication, 5(2), 234-250. doi:https://dx.doi.org/10.21622/ILCC.2025.05.2.1766